Today the County Executive and Council announced an agreement that paves the way for the Council to enact the congestion reduction charge. The agreement includes a transit incentive program along with phasing out of the Ride Free Area and the right-sizing of bus service (details to follow in future posts). So, what is the transit incentive program?
Metro’s past experience with incentive programs has shown that people who try riding Metro are more inclined to ride the bus again. This incentive program is intended to reach beyond our existing bus riders to each King County resident that renews their car registration. When car owners receive their new license tabs, they’ll also get a form from Metro offering them eight free-ride tickets*, which they can redeem by mailing in the form. Alternatively, car owners will have the option to donate the value of the tickets to a program that supports low-income residents who depend on transit to access services in their communities.
Not only does this incentive program encourage more people to get on a bus, it supports the people that depend on transit most in our community.
* the bus tickets will apply only to regular Metro Transit bus service and will not be transferable to other transit modes